Description
Up for consideration is an extremely rare Joseph Leinfeld Patio Circular Sofa
set with table, pair of armchairs and small magazine rack. The set consists of a
curved sofa round table with glass and pair matching arm chairs. They measure as
such...
Round Table has glass and measures 30 inches in diameter by 20 inches in height.
Armchairs...33.5 inches in height seat height without cushion 16 inches. 22.5
inches wide by 23 inches deep.
Sofa: measures about 72 inches wide 16 inches on the seat height...and depth as
per person about 24 inches back...however the overall curvature gives in greater
depth when considering the whole piece which is 36 inches...Salterini made
pattern and custom pieces...not sure exactly if this a recognized pattern
however what is more important is that it is attractive and unique. The sofa has
3 back points which is made to look like separate sections...hence with the
chairs it looks like a seating set for 5. This extremely rare set was
misattributed to Salterini as of which someone updated me with information to
unlock the mystery as no other set was found in the historical record and of
which makes sense now as Leingelder was high quality low output specialty pieces
made for the haves...and marketed by Mary Ryan via Merchandise Mart out of
Chicago...there is not a lot of information out there and few examples show up
in the marketplace...The below information was gleaned from online sources:
The Leinfelder Furniture Era...1925 to 1939
by John Leinfelder.
The Joseph J. Leinfelder Company was in existence in La Crosse, Wisconsin, for
almost 100 years, and the years of manufacturing wrought iron garden furniture
is a story long overdue for the telling. These were but a few years of artistic
creations beautiful to behold....a manufacturing process not easy to imagine,
basically all done by hand... no blueprints or computer aided designs, just a
sketch
book and able blacksmith and tradesmen.....the furniture was shipped
worldwide.......... over the years shipments were made to such retail giants as
Neiman & Marcus of Dallas, Gumps of San Francisco and hundreds of small
boutiques and stores.....Ye Wot Not Shop...Miss Weston's Shop...The
Playhouse...Milady's Vanity...Ye Quality Shoppe....Ship of the Green Umbrella
and
the list goes on.... In 1929 I found that a shipment was made to The
Presidential
Palace in Havana, Cuba as well as a shipment to a David Jones of Sidney,
Australia.....in another year I found a shipment made to a London address and
recall being told when I was young that some of our furniture ended up at
Buckingham Palace. I also remember being sent to the Rivoli Theater in La Crosse
to see a Marx Brothers movie which had our furniture in a garden scene.
These were also years of little government regulation and, of course, the Great
Depression. Let our history continue......
Joseph Leinfelder established this company in 1908 as his sheet metal business.
Joseph was born in Jefferson, Wisconsin in 1869 and his family moved to La
Crosse 18 months later. He married Elizabeth Stellflug in La Crosse in 1896 and
they had three sons, Cyril, Flavian and Placidus. As for these names you might
imagine that their parents enjoyed the ancient classics. Cyril and Flavian
studied
mechanical engineering at the University of Wisconsin in Madison. Placidus
studied medicine and became the assistant head of the Department ofbusiness.
The company was incorporated in 1925 and the official title became Joseph J
Leinfelder and Sons Inc. There were basically three Divisions or fields of
activity......Joseph headed the sheet metal division, Cyril headed the furniture
division and Flavian (my dad) headed the structural division. Flavian's division
involved metal products for area industrial businesses as well as structural
steel
and miscellaneous metal for general contractors involved in the construction
industry.
Cyril was the artist who created the designs and supervised the fabrication of
the
wrought iron furniture. The number of employees he needed is not recorded but
of course some of his men had to be blacksmiths....one name I remember was an
Ernie Lepsch who was the lead blacksmith. Most likely the personnel were from
time to time probably used in different divisions of the company. As far as
financial information little has been saved but many years ago when we were
destroying old records I recall seeing a payroll check made out to an Al Svec
whom I had known and who had worked as a sheet metal man for Joseph before
the furniture days. I recall his wage at that time was 30 cents per hour.
Payroll
records for the officers were noted in the corporate minute book which I still
have. Officers in that era never received a salary amounting to as much as $1.00
per hour for a 44 week period. 44 hour weeks were the norm....five eight hour
days plus Saturday morning.
Mary Ryan became a manufactures sales representative for us in 1925 probably
starting at the time of the incorporation. Mary had sales rooms in New York City
and at the Merchandise Mart in Chicago. The sales rooms were open for dealers
only. You might assume Cyril could have first met Mary in Chicago.
Correspondence records of the communication back and forth between Mary Ryan and
Cyril no longer exist but we do know that she received at least a 20% commission
for the sales. Mary produced the catalogs but we don't know if she paid for them
or we did....... however we were responsible for collecting all the money. We
have the catalogs from 1933 to 1939 which are included here.
The corporate minute book of June 12, 1926, makes this statement....... "Hand
Wrought Iron Furnishings have been added to the business of this corporation.
Itwill take until after the Chicago Show to tell how the trade will take our new
lines.
Comments are very favorable and it will probably be our means of expanding and
becoming less dependent on the business in this city."...... There was an entry
in
the minutes on that date listing an expense of $500 for "manufactured furniture"
presumably for sample furniture shipped to the showrooms.
In July of 1926 I noted the first "past due" account to The Painted Butterfly
for
$10.50 and the October 1926 "past due" accounts listed Browne's Gift Shop for
$3.25 and for Hanna Flower Shop for $23.00. 1926 sales were made (and
presumable promptly paid for) by the likes of Marshall Field & Co..... Meier and
Frank of Portland, Oregon..... Porteous and Braum & Co. of Portland, Maine,
...M.I. Lusky of Nashville, Tennessee, among others. 1927 listed such names as
B.
Altman, New York City...Hudson Co, Detroit...Gimbel Brothers, New York and RH
Macy, New York.
The "shop" as we called it was located at 323 South 3rd Street...it has recently
been torn down and the entire half black is now the site of the La Crosse
Transit
Authority, apartments and all......The shop consisted of 4300 square feet of
floor
space plus a 500 square foot "paint room"..the width was 28 feet and the length
was 153 feet plus.....the ceiling height was 10 feet and 8 inches.......a
blacksmith
forge was located in the center of the building merely 80 feet from the paint
room, there was a small office, one toilet and a sink for washing up...no
lockers,
merely pegs on the wall to hang your coat..... I'm guessing that just 18 workers
would make things very crowded. I recall being told that when business was
"slow" the men would show up to work in the morning hoping that there might
be some job to perform and if there was not they would sit out on the curb to
wait for the mailman who might arrive with some "orders".....if there were no
orders they would go home and wait for tomorrow.......these became the "
depression years"....people did not have money to spend on such things as garden
furniture.......there was no unemployment compensation.
The "shop" was split level....one third of the building to the west end bordered
3rd Street...there was a 4 foot 6 inch wall to the east separating the two
levels
and there was a narrow stairwell of 8 steps leading up to the higher level which
led further east to the alley ....the lower level contained the office, toilet,
wash
sink, work bench, Lenox Shear #10, forming rolls and bending brakes mostly for
sheet metal work.....the upper level to the east contained the forge, anvils,
workbenches, drills, acetylene gas welding equipment, paint shop and crating and
shipping area....there was a single Yale one ton manual chain hoist suspended
from a 20 foot I beam...other than that all lifting was done by "muscle
power"...we wouldn't own a fork lift truck until 1946 when we moved operations
to a new facility on Ward Avenue.
At the southwest wall of the shop were hung a multitude of one dimensional
sheet metal patterns.....these were used to recreate jigs and fixtures to form
the
various curved pieces used for the furniture...........now when you are looking
at
the following pictures try to estimate the time taken to cut the wrought iron
bars,
bend them, assemble them and weld them...after that you must do the painting,
crating and loading onto a truck........and now assume a wage rate and an
overhead and then look at the catalog price.....then deduct a 20% commission
plus a discount to the dealer..... Finally try to imagine if there was anything
left for
the proprietors.
We don't know what type of advertising was done prior to the 1933 catalog
...maybe the showrooms were enough to attract buyers and apparently Mary
Ryan was able to convince some of the magazines of the times to feature the
Leinfelder furniture. The cover of the 1934 catalog featured a picture from
"Good
Housekeeping" referring to an article by them. There were also references made
to "House Beautiful" and "House and Field" for their Leinfelder furniture
articles.
And so the furniture business continued on under the direction of Cyril until
1939
when he became ill with encephalitis... Cyril served in the Army during the
First
World War and there was an encephalitis epidemic from 1918 to 1930 but it more
likely that Cyril was bitten by a mosquito while tending his flower garden at
323
South 17th street......in 1965 a strain of mosquito was discovered in La Crosse
which carried encephalitis lethargia and of course this mosquito did have its
ancestors......... This unfortunate event caused an early retirement for Cyril
and
he moved to Dallas, Texas, for a different climate, thus ending our furniture
business.
I wish to thank cousin Edward Leinfelder (Cyril's son) for his assistance in
making
this presentation and for his good memory and, of course, these catalogs.
May 19, 2015
If you are looking for a Mid Century Modern or Art Deco Set that is truly unique
possibly one of kind that is big on quality then please put this on the list to
consider...
Free local shipping free short distance. Buyer pays distance delivery...we
usually deliver ourselves. If it is beyond our reach we have other options to
assist you...we can warehouse it for a while or work with your
shipper...furthermore we have been working with other regular partners in the
shipping industry with a proven track record to also assist you if headed South
or West.
If you have any questions or something to share about the piece please message
me... Buyer pays shipping.
Warmest Regards,
Johnny
JohnnyCrystal Est. 1987