Up for consideration is a very rare early automotive illustrative painting
insert advertising the options and upgrades for a 1968 Chevy Chevelle SS. The
advertisement makes reference to the sporty console shifter and bucket seats
with majestic SS emblem in the front grill. The work of art itself is mounted on
artist board and measures 8.5 inches by 11.5 inches. With overall dimensions
being about 15 by 20 inches. This is the type of work that was used when
pitching visual layout of the ad to General Motors execs for approval. These
were more or less the equivalent to a working sketch...but this is pretty good
and better than average showing a looser style yet but with greater attention to
detail....probably not the finished product...you know the old story board
layout and Mad Men pitch...then in final production after approval possibly a
more refined copy...however please note that early advertising brochure art and
cars of earlier times focused on a more realistic approach to copying the cars
image...however the looser more "Mod" modern styles eased up on the artists
renditions allowing for a groovy type wash over style in a variety of colors in
the later part of the 1960's and onwards..etc..you dig? The final
advertisements were everywhere!!! These ads were placed in magazines brochures
etc... all over North America which includes Canada... Please understand this
is a work that is done by hand by one of the firms here in Detroit in the mid
1960's. It is unsigned...provenance to be revealled to buyer...It was Purchased
from the estate of an original Detroit illustrator who was active at that time
and hoarded other works prior to his efforts and after. Please understand I
have about 40 pieces to present. If you have any questions or something to share
please message me...Buyer pays shipping...signature confirmation when and where
applicable.
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Warmest Regards,
Johnny
JohnnyCrystal Est. 1987